The Midsummer Beer Happening are looking to get ale fans on their bike in a 72 mile challenge as part of the three day event.
The Happening, created by the same team that made the Stonehaven Real Ale Festival a huge success, will be a celebration of the best beers from around the country offered in a purpose built marquee at Baird Park from June 18-20.
Also in the mix will be street vendors offering an array of award-winning food from fish and chips to Indian cuisine, burgers to hog roast.
A rich blend of music will add to the Midsummer party atmosphere and Robert hopes to attract thousands of people to the town over the three days.
“This is our first Midsummer Beer Happening and we’re busy putting the finishing touches to it, to make it a stand-out event this June and for years to come,” said Robert, who owns the town’s Marine Hotel and Six°North Brewery.
“Already we have people from across the country and even as far away as Canada buying tickets online.”
“We hope that the added bonus of the sportive will attract even more people to the Happening and to Stonehaven.”
The event will host a cycling sportive as part of the three day celebration of the craft of brewing.
The sportive will be a challenging 72 miles on the glorious highways and byways around Stonehaven – and introducing what organisers hope will become an infamous “redo” taking in the Cairn o’ Mount’s steep climb not once, but twice.
The sportive will be held on the Saturday June 20 morning of the Happening.
Robert added: “Two of the fastest growing interests in the country right now are in craft brewing and cycling. We thought what could be better for the first Midsummer Happening than to bring beer and bikes together.
“We hope the sportive will attract cyclists looking for a unique challenge – the chance to enjoy the beautiful Howe O’ The Mearns countryside with a chance to tackle the daunting Cairn O’ Mount climb not once but twice. It’s a challenging route, but there are a growing number of cyclists and many of them are keen to push and test themselves. The Midsummer Beer Happening Sportive will certainly do that.
“Completing this course will be a reward in itself – with the added bonus of afterwards being able to enjoy some of the 140 or so craft beers, Belgian beers and real ales the Midsummer Beer Happening has on offer.
“To sign up for the sportive or to buy tickets visit our website at www.msbh.co.uk”
The Happening has already found favour with local businesses and organisations, with sponsorship and support coming from The Year of Food and Drink, Bike Remedy, Harviestoun Brewery, The Bay Fish And Chips, Boundary and Moir Motors